Yesterday Paul and I visitied the Ecommerce Expo in London.
After an early morning leaving Devon and after driving through the snow on the M25 and battling our way through the early morning rush hour on the tube we sure were happy to reach the Olympia Hall in London.
Our dampened spirits were quickly uplifted, though, as we walked through the doors and were greeted with loads of free goodies and promotional merchandise – oh and the hot cup of coffee was lovely too! (I don’t just go to these things for the freebies – promise!)
Doing a sizeble chunk of business online, it was interesting to visit a show geared up and focussed towards ecommerce and the range of exhibitors was fairly impressive. Anything from web design firms who can get you online to web hosting firms to make sure your website is always available. And then from sales and marketing companies through to fulfilment and delivery companies – with everything in between.
Of course the big boys like Google, Paypal etc.. etc.. were all there promoting their own products and services and running masterclass sessions. We attended the Google University Advanced Masterclass in the afternoon and learnt a thing or two – but of course we do think we are experts already! We do a lot of online advertising using Google AdWords – so it was good to be able to speak to people from Google.
The most interesting part though, was the look on faces when I said our customers buy wormeries and worms from us online!